Oliver Dietz holds a degree in Business Administration and is the founder of the digital agency dietz.digital. He has been the managing director and creative head of the agency for many years. His experience in product and media data was shaped by companies such as Procter & Gamble, Unilever, Coty, NOBILIS GROUP, and many others.
Through years of working for these companies, the focus has shifted to product data management systems. Many companies struggle to provide all data relevant for retail in one place. In addition, this data must be accurate, complete, and available on time.
This led to the need for dynamicTools, a product suite that combines PIM (product data) and DAM (media data) in one place, providing them completely. The requirements of retailers also make it necessary for this data to be formatted appropriately for each retail partner.
Our vision is also that the customer always remains the owner of their data and transfers it to trading partners from a central, proprietary system or makes it available to them with sophisticated user authorization.
